I havent paid too much attention to this company over the years, but after reading so many rave reviews about their products, I recently got a Roomba 880, and this thing is amazing. As a result, I have now started looking into the company and it seems to be priced at it's 52 week low at the moment.
Over 90% of it's revenue comes from the consumer market, with very little real competition up til now. Dyson is about to come out with their own "roomba", which potentially could hurt IRBT (especially if the pricing is close).
They also have some revenue from the military sector, which has nothing but upside potential as far as I can tell.
Current P/E is high at @ 37, but the PEG not so much.
Any thoughts about buying now for short term or holding long term?
Submitted September 03, 2014 at 06:53PM by LosAngelesGuy http://ift.tt/1rNjtEK
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